Getting the best SEO agency can be a difficult task if proper research is not done. Digital marketing has become the core aspect of growing a brands presence and improving sales.
SEO is one of the most significant aspects of digital marketing aimed at achieving great business goals like increase in website traffic, increase in sales, catalogue visits, and, more. SEO services are usually offered by SEO agencies.
These needs continue to increase the demand for SEO companies. A good SEO agency plays a great role in helping to rank personal or business websites on Google and other search engines.
A well implemented SEO technique by a good SEO agency will help to create improved click through rates (CTR), improved website and catalogue visits, and, improved ROI.
There are different SEO agencies that offer varying SEO services such as keyword research, SEO optimized content creation, graphics, SEO audit, local listing SEO, technical and on-page SEO and even link building.
FACTORS TO CONSIDER WHEN CHOOSING SEO AGENCY FOR BUSINESS
When considering the need for an SEO agency, there are many factors that need to be considered.
One of the major advantages of SEO is that after initial implementation expenses, it greatly reduces the cost of advertising. Companies spend millions of dollars in online advertising yearly, and with a good SEO on their website, such expenses can be reduced to a minimal level. This is one of the reasons you need to implement a good SEO strategy for your business.
The cost of hiring an SEO company can vary from one agency to another, and may also be a subject of location and size of the job to be done. It is important to consider the cost effects of each company you are discussing with. This is because failures can lead to bad contract agreements that will weigh your company finances down.
- Ranking on SERP
This is also another factor that we consider critical when it comes to choosing an SEO company for your business. Certain questions are very critical and need to be answered; what is the SEO agency ranking on SERP for certain keywords? Would you choose an SEO agency that only uses ads for ranking?
- Results of previous projects
Apart from new companies who have been able to rank their company website on Google and are seriously competing for other keywords which are visible to you, it is important to review the previous jobs done by any SEO agency you intend hiring for your project. This practice will give you insight into a position you should expect for your personal project ranking on search engines.
- Team and Experience
Majority of the SEO agencies are made of teams who are majorly freelancers, some highly experienced having worked on many projects while freelancing. It is important to consider a team’s experience and members while making a choice for the best SEO agency for your business.
- Relationship with clients
There are many teams that are made of people who have little or no training on human management and relationship, such teams act highly unprofessional and are majorly concerned about the financial benefits of what they stand to gain from you. A great SEO agency will ensure that their clients are carried along throughout the process no matter the duration of the project.
LISFT OF SEO AGENCIES
Below is a list of some SEO agencies that offer affordable services in the United States and internationally.
If you own a website or a blog, it needs to be indexed on search engines like Google and Bing, to add relevance, trust, and authority to your blog or website pages. There are a few things that you must pay attention to, the most important is the speed of your page or website.
How fast your website pages load determines to a very good extent, it’s ranking or position on search results. Search engines are somehow tied to websites that have great linking and great speed. This is one major reason why your website is only visible to you online. The same reason why a three-year-old blog cannot generate monthly organic click of 50.
There are tools that can help you measure the speed of your website general performance. This is because you need to pay attention to the things that matter and improve your ranking on search engines, pagespeed insight and Gtmetrix are good options. Below is a list of some key things that SEO companies should pay great attention to on every SEO project.
IMPORTANT THINGS TO FOCUS ON AS SEO AGENCY
- Image compression
- Page caching
- Browser caching
- Minification of CSS files
- Reducing your page request
- Focusing on serving scaled images
- On-page SEO
- Link building
- Content optimization
- Keyword research.